Techosoft runs data-driven Google Ads campaigns using AI bidding, creative testing, and CRM-connected lead tracking to help Australian businesses drive traffic, leads, and sales.
We manage your Google Ads from planning to performance, covering search, display, shopping, YouTube, and remarketing, all built to deliver a strong return on investment.
Our graphic design services include a wide range of offerings. From creating your own brand to designing your business card, we get you covered with every step of visual branding.
Target high-intent keywords to appear in top Google search results and drive qualified traffic to your site.
Create attention-grabbing display ads that reach users across millions of websites in the Google Display Network.
Engage your audience with skippable, bumper, and in-stream ads tailored for YouTube’s high-impact video environment.
Promote products directly in Google Shopping with optimised listings and structured campaigns to increase eCommerce visibility.
Reconnect with previous website visitors using dynamic ads across search, display, and YouTube.
We implement GA4 and Google Tag Manager to track clicks, form submissions, and sales accurately.
Use AI-powered bidding strategies to optimise for conversions, CPA, ROAS, and more.
As an Odoo Silver Partner, we link your leads directly into Odoo for seamless tracking, segmentation, and follow-up.
Google’s machine learning adjusts bids in real time to maximise performance across keywords and placements.
AI shifts budget automatically to the best-performing campaigns and devices.
AI dynamically adjusts headlines, descriptions, and layouts to match user search intent and context.
Machine learning tools predict conversions and cost-per-acquisition trends before the budget is spent.
AI identifies high-performing keywords and negative match terms to improve targeting and reduce waste.
Leads from forms or calls are pushed directly into Odoo for faster response and better campaign ROI measurement.
Techosoft solves these problems with a well-structured campaign strategy, AI-backed optimisation, and CRM-connected lead handling that works across the full buyer journey.
| Criteria | Techosoft | Other Agencies |
|---|---|---|
| Keyword Strategy | Intent-based with smart segmentation | Keyword stuffing or poor match usage |
| Creative Testing | Multiple ad variants tested by AI | One-size ad copy reused |
| AI Budget Optimisation | Real-time bid adjustments for better ROI | Manual control with slow reaction time |
| Shopping Feed Setup | Optimised feeds with image, title, and product type control | Weak structure or data errors |
| CRM Integration | Leads synced with Odoo and tracked to sales | No integration or manual handling |
| Conversion Tracking | GA4 + Tag Manager fully implemented | Unreliable or partial tracking |
| Cross-Channel Strategy | Connected campaigns with shared insights | Google Ads managed in isolation |
| Local Market Knowledge | Campaigns tailored to Australian users | International focus with no localisation |
| Performance Reporting | Insight-rich weekly updates with strategic insights | PDF reports with no actionable data |
| Continuous Optimisation | AI + manual review weekly | Set-and-forget ad management |
We prioritise intent-based advertising that captures demand and converts high-intent users into leads or customers.
Our campaigns constantly improve using Google’s AI for bidding, testing, and budget allocation.
We build campaigns that align with awareness, consideration, and conversion stages for scalable ROI.
As an Odoo Silver Partner, we integrate your Google leads directly into your CRM for real-time sales follow-up.
We track every click, impression, and conversion using advanced analytics and reporting dashboards.
We optimise ads for local markets, search behaviour, and compliance with AU standards.
We research keywords, competitor strategy, and buyer intent to create a campaign plan aligned to your goals.
We organise ads by match types, product groups, or services for precision control and performance tracking.
Our team writes compelling headlines and descriptions and builds custom image/video ads for display and YouTube.
We set up GA4, Tag Manager, and conversion actions to ensure accurate lead and sales tracking.
Campaigns launch with smart bidding, negative keywords, budget caps, and responsive ads.
AI continuously tests ad variants, keywords, and placements to drive better performance.
All qualified leads are sent to Odoo CRM with mapped fields, statuses, and automated assignment.
You get insights, recommendations, and visibility into results across each campaign and funnel stage.
We continue to monitor site metrics and suggest improvements based on real-time data and user behaviour analysis.
| Aspect | With Techosoft Google Ads | Without Strategic Management |
|---|---|---|
| Campaign Structure | Segmented by product, service, or goal | Single campaign with poor segmentation |
| Smart Bidding | AI-managed based on real-time conversion data | Manual bidding or static budgets |
| Creative Variants | Headlines and descriptions are tested continuously | No testing or default ad copy |
| Keyword Targeting | Exact, phrase, broad, and negative match use | Poor targeting with wasted spend |
| Conversion Tracking | Fully configured via GA4 + GTM | Missing or broken tracking |
| Lead Routing | CRM sync to Odoo in real time | Manual lead capture and no follow-up |
| Shopping Feed Optimisation | Product titles, images, and attributes tested | Poor feed hygiene and missing data |
| Reporting & ROI Analysis | Weekly reports with insights and next steps | Platform metrics only, no strategy included |
| Retargeting Setup | Dynamic retargeting across display/YouTube | No retargeting or single-channel setup |
| Local Campaign Focus | Built for Australian search trends | Generic international campaign structure |
We’ve Got Answers
Yes. We cover search, display, YouTube, Shopping, retargeting, and app campaigns.
Absolutely. We audit, restructure, and re-optimise underperforming campaigns using data and AI insights.
Yes. We handle all GA4, Tag Manager, and event configuration to track leads and sales accurately.
In most cases, we can launch within 5–7 business days after finalising your campaign plan and creative.
Yes. We rewrite titles, add attributes, and clean up your feed for better visibility and ROI.
We can consult or partner with our web team to ensure your ads lead to high-performing pages.
Yes. You’ll receive performance updates, ad insights, and budget usage summaries every week.
Yes. We connect your Google leads directly into Odoo or your chosen CRM with field mapping and automation.
Absolutely. We localise keywords, timing, and messaging to reach the right audience in your region.
Yes. Our structure allows for budget, product, and regional expansion as performance improves.
Let us know what you want to create, and we will find the right solutions for you.
Development & Digital Marketing Services By Techosoft​
