Bing Ads offers an effective platform to connect with audiences outside Google’s ecosystem. Techosoft leverages AI-powered tools and Odoo CRM integration to create, manage, and optimise Bing ad campaigns that drive qualified traffic and conversions.
Our Bing Ads service covers campaign setup, keyword research, ad creation, and ongoing optimisation. We combine data-driven strategies with AI insights and seamless lead management through Odoo CRM to maximise your return on ad spend.
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Create well-structured campaigns with targeted ad groups, keywords, and bidding strategies for maximum impact.
Use AI tools to identify high-converting keywords and negative keywords specific to Bing’s audience.
Craft compelling ads that resonate with Bing’s demographic, including text ads, shopping ads, and audience targeting.
Continuously adjust bids and budgets using AI algorithms to improve campaign efficiency and reduce cost per acquisition.
Target specific demographics, locations, and behaviours while re-engaging past visitors to boost conversions.
Implement tracking to measure campaign performance and user behaviour, feeding data into Odoo CRM for lead management.
Use AI-driven analytics to monitor performance and refine campaigns for sustained growth.
Capture leads generated via Bing Ads directly into your CRM for timely follow-up and nurturing.
Reach Bing’s distinct user base, including many high-income and professional demographics.
Benefit from various ad types like product ads, dynamic search ads, and multimedia ads.
Gain insights through in-depth reports and AI-driven data analysis to inform strategy.
Often experience more cost-effective clicks compared to other platforms, improving ROI.
Use AI to continuously optimise bids, budgets, and targeting for better results.
Diversify paid marketing efforts to capture a broader online audience.
Advanced audience, device, and location targeting allow precise ad delivery.
Automatically track and manage leads from Bing Ads campaigns within your CRM system.
Techosoft’s Bing Ads service utilises AI technology and Odoo CRM integration to overcome these challenges and drive meaningful results.
| Criteria | Techosoft Bing Ads Management | Other Providers |
|---|---|---|
| Keyword Research | AI-powered, Bing-specific keyword and negative keyword identification | Manual or generic keyword research |
| Campaign Setup & Structure | Strategically designed for Bing’s unique audience | Basic or poorly organised campaigns |
| Bid & Budget Optimisation | AI-driven continuous adjustments | Manual, infrequent changes |
| Ad Copy & Creative | Data-backed, engaging ad creative tailored for Bing | Generic or uninspired ads |
| Audience Targeting | Advanced demographic and behavioural targeting | Limited targeting options |
| Conversion Tracking & Analytics | Comprehensive tracking feeding into Odoo CRM | Partial or no CRM integration |
| Remarketing & Segmentation | Effective retargeting campaigns using AI insights | Minimal or no remarketing |
| Odoo CRM Integration | Seamless lead capture and management | No CRM or manual lead handling |
| AI-Driven Campaign Monitoring | Real-time performance tracking and optimisation | Reactive or no AI use |
| Cost Efficiency | Optimised spend for maximum ROI | Higher CPC with lower returns |
Our developers have deep platform knowledge, from Liquid coding to app integration.
Understand your business objectives and target audience to design Bing Ads campaigns aligned with your goals.
Use AI tools to find the best keywords, negative keywords, and understand competitor strategies on Bing.
Build well-organised campaigns with targeted ad groups and compelling ad copy tailored for Bing users.
Deploy AI algorithms to optimise bids and allocate budget efficiently for maximum impact.
Implement tracking pixels and integrate lead data with Odoo CRM to streamline follow-ups.
Continuously analyse campaign performance and refine targeting, bids, and creatives.
Develop remarketing strategies to re-engage past visitors and improve conversion rates.
Provide regular, transparent reports with AI-driven insights and recommended actions.
We continue to monitor site metrics and suggest improvements based on real-time data and user behaviour analysis.
| Aspect | With Techosoft Bing Ads Management | Without Expert Bing Ads Support |
|---|---|---|
| Keyword Targeting | AI-optimised keywords and negatives | Generic or inefficient targeting |
| Campaign Structure | Well-structured for Bing’s audience | Disorganised or basic campaigns |
| Bid & Budget Management | AI-driven, efficient spend allocation | Manual, reactive adjustments |
| Ad Copy & Creative | Engaging, tested creatives tailored to Bing users | Unoptimised or generic ads |
| Conversion Tracking & CRM | Integrated with Odoo CRM for seamless lead flow | No CRM integration |
| Remarketing | Effective AI-backed retargeting campaigns | Minimal or no remarketing |
| Audience Targeting | Advanced demographic and behavioural targeting | Limited or broad targeting |
| Cost Per Click (CPC) | Lower CPC due to smart bidding | Higher CPC and wasted budget |
| Campaign Monitoring | Real-time AI monitoring and quick optimisation | Delayed or no performance checks |
| ROI & Conversions | Improved return on ad spend and higher conversions | Poor ROI and low conversions |





We’ve Got Answers
Bing Ads is Microsoft’s pay-per-click advertising platform, allowing you to display ads on Bing search results and partner sites.
Bing Ads reaches a unique audience often missed by Google, usually with lower CPCs and strong purchase intent.
Bing Ads offers access to Microsoft’s search network, different demographics, and sometimes less competition for keywords.
Yes, AI helps optimise keyword bids, budgets, and audience targeting for better efficiency and ROI.
It captures leads from your Bing campaigns directly into your CRM for timely follow-ups and better sales conversions.
Budgets vary, but we optimise your spend to maximise impact regardless of size using AI-driven strategies.
Results can start within days, but ongoing optimisation improves performance over time.
Yes, we create targeted remarketing campaigns to re-engage past visitors and boost conversions.
Absolutely, combining both expands reach and captures more diverse audiences.
Yes, it’s cost-effective and ideal for businesses of all sizes looking to diversify paid advertising.
Let us know what you want to create, and we will find the right solutions for you.