Your eCommerce store should convert, scale, and offer great user experiences. Techosoft builds Shopify stores with smart design, expert code, and AI tools that drive sales.
From strategy to execution, we handle all aspects of your YouTube advertising campaigns. Whether you want to increase brand awareness, generate leads, or promote products, our services are tailored to deliver measurable results and strong ROI.
Our graphic design services include a wide range of offerings. From creating your own brand to designing your business card, we get you covered with every step of visual branding.
Developing a clear campaign strategy based on your goals, audience, and budget.
Producing compelling video ads that grab attention and encourage action.
Using advanced targeting options like demographics, interests, and behaviours to reach the right viewers.
Setting up ad campaigns, bidding strategies, and budgets for optimal performance.
Tracking key metrics and providing transparent reports with insights and recommendations.
Testing different ad creatives and targeting to continuously improve results.
Re-engaging viewers who interacted with your content but didn’t convert.
Advising on organic growth tactics to complement your paid advertising efforts.
YouTube reaches over 2 billion logged-in monthly users, providing unparalleled audience access.
You only pay when viewers watch or interact with your ad, ensuring budget efficiency.
Video ads increase recall and encourage customers to take action faster.
Precision targeting options allow you to connect with specific demographics and interests.
Detailed analytics help you understand campaign performance and optimise spend.
Ads are designed for seamless playback across all devices, especially mobiles.
Video ads offer rich storytelling that builds stronger emotional connections with your audience.
Tailored shopping experiences using AI to adjust content, banners, and promotions for each visitor.
We’re here to fix these issues by delivering campaigns that connect, convert, and perform.
| Criteria | Techosoft | Other Agencies |
|---|---|---|
| Platform Expertise | Certified YouTube Ads specialists | General digital marketers |
| Video Production | In-house creative team for professional ads | Outsourced or basic creatives |
| Audience Targeting | Advanced segmentation using data-driven insights | Limited or generic targeting |
| Campaign Management | Continuous optimisation with A/B testing | Set-and-forget campaign setups |
| Transparent Reporting | Detailed analytics and regular performance reports | Minimal reporting |
| Budget Efficiency | Focus on maximising ROI within your budget | Overspending with poor results |
| Integration with Other Media | Coordinated strategies across social platforms | Siloed campaign management |
| Local Market Knowledge | Tailored for Australian audience and trends | Generic, non-localised approach |
Our developers have deep platform knowledge, from Liquid coding to app integration.
We begin by discussing your business objectives, target audience, and budget to create a clear advertising strategy tailored to your needs.
Our creative team produces compelling video ads that align with your brand voice and capture viewer interest within the first few seconds.
Using YouTube’s advanced targeting options, we identify and segment your ideal audience based on demographics, interests, behaviours, and past interactions.
We configure campaign settings, bidding strategies, and budgets in the Google Ads platform to maximise your ad reach and impact.
Our analysts track key performance indicators daily, adjusting bids and creatives as needed to improve results and keep campaigns on track.
Different ad variations and targeting combinations are tested continuously to identify winning strategies and boost ROI.
We set up remarketing campaigns to reconnect with viewers who showed interest but didn’t convert initially, increasing the likelihood of action.
After the campaign, we provide a detailed report with insights and suggestions for future improvements and growth opportunities.
We continue to monitor site metrics and suggest improvements based on real-time data and user behaviour analysis.
| Aspect | With Techosoft YouTube Advertising | Without Expert Support |
|---|---|---|
| Ad Creativity | Professionally crafted, engaging video ads | Generic or low-quality videos |
| Targeting Accuracy | Advanced audience segmentation and data-driven targeting | Broad, untargeted audience reach |
| Budget Management | Optimised spend for maximum ROI | Wasted budget on low-performing ads |
| Performance Monitoring | Real-time tracking and campaign adjustments | Limited or no performance tracking |
| Conversion Rates | Higher click-through and conversion rates | Low engagement and sales |
| Reporting Transparency | Detailed and easy-to-understand reports | Minimal or no reporting |
| Campaign Scalability | Scalable campaigns that grow with your goals | Static campaigns without growth |
| Cross-Channel Integration | Coordinated campaigns across social platforms | Isolated campaign efforts |
We’ve Got Answers
Costs vary depending on your campaign goals, audience size, and bidding strategy. You pay mostly when users watch or engage with your ads, making it cost-effective.
Yes, our in-house creative team produces professional video ads customised to your brand and campaign objectives.
We use YouTube’s detailed targeting options like demographics, interests, keywords, and remarketing to ensure your ads reach people most likely to convert.
Absolutely. We provide transparent, easy-to-understand reports showing key metrics, insights, and recommendations to track progress and improve results.
Yes, well-targeted and optimised video ads can generate traffic that converts into sales, leads, or enquiries, depending on your campaign goals.
Definitely. YouTube ads are scalable and budget-friendly, allowing small businesses to reach local or niche audiences effectively.
Initial data usually appears within days, but optimisations over weeks improve performance. Typically, you’ll see a measurable impact within the first month.
Yes, remarketing helps re-engage viewers who interacted with your videos but didn’t convert initially, boosting your chances of success.
Yes, ads are optimised for seamless playback on all devices, especially mobiles, where a large portion of views occur.
We handle all campaign management but keep you updated regularly, welcoming your feedback and collaboration to ensure alignment with your goals.
Let us know what you want to create, and we will find the right solutions for you.
