PPC
“It’s much easier to double your business by doubling your conversion rate than doubling your traffic.” – Bryan Eisenberg
PPC
Pay-per-click marketing is a paid online advertising model that builds brand awareness, promotes brand offerings, and gains immediate traction from specific audience segments. In PPC, you only pay each time a user clicks on your ads. Hence the name pay-per-click.
Most people usually think PPC is limited to Google search engine result pages. But today, PPC is much more than that. Bing, Yahoo, Facebook, LinkedIn, YouTube virtually every online marketing platform is following this model.
PPC allows marketers to place ads strategically on multiple online platforms. In doing so, their products and services become highly visible to their target audience. Today advertisements you see across the web mostly pay per click ads.
Types of PPC services that are in demand right now:
Search Ads
It is perhaps the most common ad you see every time you search for something online. Google Ads are the most popular in this section.
Display Ads
Google partnered websites are optimized for showing ads. These websites contain display ads from google within their web pages.
Social ads
Almost every social media platform today provides PPC ads, including big platforms like Facebook, YouTube, and Twitter.
Remarketing Ads
Remarketing is today a big part of online advertising. Unlike search advertising, remarketing is relatively cheaper due to lower competition and highly targeted customer segments.
In-stream Ads
These ads usually appear while the user is watching videos on a streaming platform like YouTube. These ads can be as short as 5 seconds and efficient at the same time.
Google Shopping Ads
Google Shopping ads, meant for large ecommerce websites, usually emerge in a carousel above or beside the Google search results. They allow users to see products and prices on Google SERPs.
Gmail Sponsored Promotions
Gmail sponsored promotions are very efficient in generating direct response leads. These ads allow you to reach interested leads right in their email inbox without any email marketing.
Amazon PPC Ads
Amazon advertising is one of the increasingly successful PPC services in the digital landscape. Amazon PPC ads allow Amazon sellers to increase brand awareness and boost sales.
Run and manage cost-effective and high returning PPC campaigns to grow your business quickly.
Advantages of our PPC services:
We provide PPC services that are customised to fulfil the needs of our customers. As a result, our services ensure a high return on low investment.
Increased Brand Awareness
Our PPC services increase your brand’s visibility and awareness quickly and precisely.
Higher ROI
We ensure your investment turns into the highest possible return. We win when our clients win.
Granular Targeting
Our PPC services are highly customised to target your potential audience only. We don’t waste resources.
Affordable Campaigns
Low on a budget? No worries, we provide affordable, yet effective PPC plans for your business.
Fast Results
Our PPC services provide fast results for your business. No more waiting. We bring leads as fast as possible.