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Your eCommerce store should convert, scale, and offer great user experiences. Techosoft builds Shopify stores with smart design, expert code, and AI tools that drive sales.
We design, launch, and manage high-performance social media advertising campaigns tailored to your audience, business objectives, and industry. Our strategies ensure every impression works toward measurable growth.
Our graphic design services include a wide range of offerings. From creating your own brand to designing your business card, we get you covered with every step of visual branding.
Create hyper-targeted campaigns on Facebook that increase visibility, generate leads, and drive conversions using audience segmentation and behavioural targeting.
Visual-first ad strategies that capture attention through reels, stories, and carousels. Designed to enhance brand appeal and direct traffic to your site or store.
Professional-grade campaigns focused on B2B awareness, lead generation, and brand authority. Ideal for SaaS, consulting, and enterprise markets.
Video ads optimised for viewer retention and impact. Includes skippable, non-skippable, and in-stream formats for full funnel coverage.
Engage discovery-focused users with promoted pins that showcase products, drive traffic, and influence purchase intent in lifestyle, design, and fashion niches.
Launch real-time campaigns that spark conversation, build awareness, and promote content through targeted Twitter Ads based on trends and keywords.
AI tools analyse behaviour, demographics, and interests to segment and target your ideal audience more effectively.
AI automatically tests and adjusts visuals and messages for the best-performing combinations.
Predict campaign success using historical trends and ML models, allowing for better budget and bid planning.
Use behavioural data to re-engage visitors across channels with highly relevant messaging.
Machine learning shifts spend between platforms and audiences based on real-time performance data.
As an Odoo Silver Partner, we build social campaigns that align with Odoo CRM to streamline lead flow and reporting.
Techosoft helps you solve these issues by building smarter, faster, and more consistent campaigns across every major social platform.
| Criteria | Techosoft | Other Agencies |
|---|---|---|
| Platform Expertise | Specialists for Facebook, LinkedIn, YouTube, and more | Generalised approach across all platforms |
| AI-Powered Optimisation | Real-time AI testing and auto-bidding | Manual adjustments with slower results |
| System Integration | Connects with Odoo CRM and third-party tools | Lacks deep system integration support |
| Ad Design Process | Built with behavioural data and visual strategy | Based on assumptions or basic design |
| Targeting Precision | Behavioural, interest, and lookalike targeting | Generic audience segmentation |
| Retargeting Tools | Intelligent, dynamic retargeting across platforms | Limited or no retargeting capabilities |
| Budget Management | Automated and performance-based allocation | Fixed spend with no intelligent control |
| Local Focus | Australian market expertise and compliance | Global campaigns not tailored for AU |
| Reporting & Analytics | Live dashboards and detailed insight reports | Basic or delayed reports |
| Campaign Management | Full-funnel strategy and execution | Partial campaign support only |
Our team designs ad strategies tailored to each social platform’s features, user behaviour, and ad formats.
Campaigns improve in real-time using performance data, predictive analytics, and automated testing.
Every ad combines visuals and messaging aligned with your business goals and customer mindset.
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We connect campaigns to tools like Odoo CRM, ensuring fast lead capture and real-time reporting.
Ads are built for Australian businesses, audiences, and regulatory standards.
From ad design to analytics and reporting, we manage every part of your campaign.
We begin by defining your audience, business goals, and best-fit platforms. AI tools help identify content preferences and competitive gaps.
We map ad types, placements, budgets, and creative assets to align with platform behaviours and user intent.
Our design team builds static, video, and motion ads using performance-driven visuals tested through AI-based tools.
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We build segmented audiences using platform data, your CRM, and predictive analytics. Custom audiences are created for new and retargeting efforts.
Ads are launched and monitored in real time. AI adjusts bids, placements, and content for optimal engagement and conversions.
As an Odoo Silver Partner, we connect your social ads directly with CRM workflows, automating lead capture and segmentation.
Campaigns are refined based on analytics, A/B testing, and AI-generated performance insights. We adjust strategies to improve ROI and lower acquisition costs.
You’ll receive hands-on training on managing your store, adding products, processing orders, and updating content.
We continue to monitor site metrics and suggest improvements based on real-time data and user behaviour analysis.
| Aspect | With Techosoft Social Media Advertising | Without Strategic Management |
|---|---|---|
| Ad Targeting | Behaviour-based audience segmentation | Broad, unqualified targeting |
| Platform Strategy | Custom campaigns per platform | Same content reused across channels |
| Budget Allocation | AI-driven real-time adjustments | Manual spend control and static bids |
| Creative Performance | Automated creative testing and iteration | No A/B testing or optimisation |
| CRM Integration | Odoo and lead management platforms are connected | Disconnected lead flow and tracking |
| Mobile Optimisation | Ads built for mobile interaction | Desktop-focused, unoptimised formats |
| Retargeting Strategy | Smart retargeting based on user behaviour | No retargeting or static follow-ups |
| Ad Analytics | Real-time reporting with actionable insights | Delayed or unclear performance metrics |
| Ad Relevance Score | Consistently high through AI testing | Low scores from generic ad delivery |
| Ongoing Optimisation | Continuous updates based on live performance | One-time setup with no follow-up |
We’ve Got Answers
We run campaigns on Facebook, Instagram, LinkedIn, YouTube, Pinterest, and X (Twitter), all tailored to your audience and goals.
Yes. From ad design and copywriting to launch, optimisation, and reporting—we handle it all.
Yes. We build smart retargeting strategies to re-engage site visitors and warm leads across social platforms.
Absolutely. We tailor strategies for both consumer-facing and business-focused campaigns.
We track KPIs like clicks, conversions, engagement, and ROI using real-time analytics and platform-specific reporting.
Yes. As an Odoo Silver Partner, we can sync your leads directly into Odoo or another CRM for faster follow-up.
Yes. Our team creates all static, carousel, video, and story-based ads based on platform specs and user preferences.
We optimise daily based on performance insights, ensuring budget and messaging stay effective throughout the campaign.
Yes. We specialise in social campaigns for Australian businesses, tailored to local language, culture, and compliance.
We can begin planning within a few business days. Launch typically happens within 7–10 days after brief approval.
Let us know what you want to create, and we will find the right solutions for you.
Development & Digital Marketing Services By Techosoft​
