Facebook Advertising

Data Driven Campaigns for Real Results

Data-Driven Campaigns for Real Results

Techosoft helps you launch and scale Facebook ad campaigns using AI automation, audience insights, and high-converting creatives to increase leads, engagement, and online sales across Australian markets.

Complete Facebook Advertising Services

We manage your Facebook ads from start to scale. Our team handles creative, targeting, testing, and optimisation with a strategy built to drive measurable business growth.

What we provide

Services

Our graphic design services include a wide range of offerings. From creating your own brand to designing your business card, we get you covered with every step of visual branding.

Campaign Strategy & Planning

We create a data-backed campaign roadmap tailored to your objectives, industry, and audience.

Audience Segmentation & Targeting

Identify and reach ideal customer segments using interest-based, demographic, behavioural, and lookalike targeting.

Ad Creative Design

Engaging ad visuals and copy crafted for carousels, videos, single-image ads, and story formats.

Retargeting Campaigns

Bring back lost visitors with dynamic ads and sequential retargeting flows that move users toward conversion.

A/B Testing and Optimisation

Run creative and audience split tests. AI tools help us determine the highest-performing combinations.

Ad Spend Management

Optimise budget allocation based on real-time campaign performance using machine learning.

Odoo CRM Integration

As an Odoo Silver Partner, we sync lead forms and ad data directly into your CRM for faster follow-up and better tracking.

AI-Driven Features & Benefits

Lookalike Audience Expansion

AI helps identify and create high-potential lookalike audiences to scale reach effectively.

Predictive Conversion Tracking

Machine learning forecasts which ads and audiences are most likely to convert.

Smart Ad Scheduling

Algorithms analyse engagement data to schedule ads at peak times for each audience group.

Budget Optimisation

AI shifts spend toward better-performing ad sets in real time to maximise ROI.

Creative Performance Insights

Real-time feedback on ad images and headlines helps refine creative direction for better engagement.

Lead Routing Automation

Leads generated through Facebook ads can be instantly routed to Odoo workflows for nurturing and tracking.

What’s Your Facebook Goal?

Are You Facing These Facebook Ad Challenges?

Techosoft helps you solve these problems by using AI, testing frameworks, and real-time optimisation to build scalable campaigns that deliver real value.

Facebook Ad Impact Comparison

AspectWith Techosoft Facebook AdvertisingWithout Strategic Management
Audience TargetingAI-backed and behaviour-specificBroad and unfocused
Ad Creative StrategyCustom visuals, messaging, and formatsBasic or reused content
Budget ManagementAutomated reallocation to high performersStatic budget distribution
Ad TestingSplit testing across creatives and copyNo testing or performance tracking
Conversion TrackingReal-time data across web and CRMDelayed or missing insights
Retargeting ImplementationDynamic and sequenced retargetingNone or limited efforts
System IntegrationOdoo lead capture and trackingDisconnected ad data and CRM
LocalisationTailored for the Australian audienceGeneric international approach
Ad Placement StrategyOptimised by format and audience behaviourSingle-type or manual placement
Ongoing OptimisationWeekly updates based on live performanceOne-time campaign setup

Why Choose Techosoft?

Proven Facebook Expertise

We stay current with Facebook’s latest tools, formats, and best practices to ensure effective campaigns.

AI-Backed Optimisation

Ad performance is continuously refined using AI insights and automation, not guesswork.

Odoo-Connected Lead Flow

As an Odoo Silver Partner, we ensure that your Facebook leads sync seamlessly with your sales or marketing systems.

Creative-Driven Campaigns

We design ads with visual impact and persuasive copy to engage, convert, and retarget audiences.

Focused on Australian Markets

All campaigns are built with Australian demographics, compliance, and cultural trends in mind.

Transparent Reporting & Strategy

You’ll receive regular updates and strategic guidance backed by clear analytics.

Facebook Advertising Process at Techosoft

01
Initial Briefing & Goal Definition

We start by identifying your audience, objectives, and success benchmarks. AI assists with competitor insights and historical performance benchmarks.

02
Audience Creation & Segmentation

Custom audiences are built using Facebook data, behavioural patterns, and CRM imports.

03
Ad Creative Production

We design eye-catching ads for all formats—image, video, carousel, and dynamic—tailored to each stage of the buyer journey.

04
Campaign Setup & Launch

Ad campaigns are launched using structured targeting, smart bidding strategies, and optimised placement settings.

05
Performance Monitoring & Optimisation

AI tools track ad performance in real time. We make adjustments to audience, creative, and bidding as needed.

06
Odoo Integration

Facebook lead ads are connected to Odoo, allowing seamless tracking, nurturing, and reporting.

07
Reporting & Strategy Refinement

We provide clear reporting on clicks, conversions, engagement, and ROI, along with future-facing recommendations.

08
Training & Handover

You’ll receive hands-on training on managing your store, adding products, processing orders, and updating content.

09
Post-Launch Optimisation

We continue to monitor site metrics and suggest improvements based on real-time data and user behaviour analysis.

Our Edge Over Other Facebook Ad Agencies

AspectTechosoftOther Agencies
Targeting CapabilitiesBehaviour-based, lookalike, and retargeting segmentationBasic demographic filters only
AI-Driven PerformanceUses AI for scheduling, testing, and budget controlManual campaign management
Creative ExecutionPlatform-specific visuals and messagingOne-size-fits-all content
CRM & System IntegrationFull Odoo and CRM lead sync for real-time trackingNo direct integration with internal tools
Retargeting ExpertiseDynamic retargeting for all funnel stagesMinimal or outdated retargeting approaches
Local Market FocusBuilt for Australian audiences and trendsNo localisation or regulatory awareness
Testing & ExperimentationStructured A/B testing with real-time learningNo consistent testing process
Reporting ClarityActionable, real-time reports with insightsDelayed or unclear analytics
Campaign ScalabilityOptimised to scale performance across objectivesLimited reach or manual scaling
Post-Launch ManagementContinuous refinement and content updatesOne-and-done campaign delivery

Smart Tools We Use for Facebook Campaigns

Tools That We Use

Building eCommerce Success with Smart Storefronts

Got Questions?

We’ve Got Answers

Can you help us start from scratch?

Yes. Whether you’re new to Facebook Ads or looking to relaunch, we guide you from strategy to execution.

Initial engagement improvements appear in the first 2–4 weeks. Conversion growth usually follows in month two or three.

Yes. We handle ad visuals, videos, captions, and calls to action as all are aligned with your brand and campaign goals.

Absolutely. We connect Facebook lead forms with Odoo or your existing CRM for seamless tracking and automation.

We use AI and real-time tracking to shift budgets toward high-performing audiences and formats automatically.

Do you provide monthly reports?

Yes. You’ll receive detailed reports and dashboards showing key performance metrics, ROI, and insights.

We work with e-commerce, SaaS, finance, healthcare, education, and more to adapt campaigns for each vertical.

Yes. We tailor content, targeting, and strategy specifically for Australian users and compliance standards.

Yes. We build retargeting funnels for site visitors, social engagers, and abandoned cart users.

Yes. We follow Meta ad policies and local advertising guidelines to ensure smooth campaign approval and operation.

Deploy and bring the most out of CMS-based websites efficiently.

Let’s Talk

Let us know what you want to create, and we will find the right solutions for you.

Let’s Build Something Great Together