Web development trends expected to emerge in 2023 and beyond

Even though it was created in 1983, the world wide web remained a novel idea for some time in the early 1990s. Technology was advancing, but the early websites were inevitably simplistic. This was partially because web designers had few tools at their disposal, but it was also because dial-up internet connections were excruciatingly sluggish. Anyone over 30 will recall the annoying tone of the dial-up internet!

Faster network connections brought in speedy, feature-rich websites that seamlessly merged aesthetics and utility. Lessening loading times would enable developers to fully utilize cutting-edge technology.

The development of smartphones more subsequently has continued to influence web design and propelled mobile-first design to the forefront of the conversation. One of the fields that is expanding and changing the fastest is technology.

For businesses to keep ahead of the competition in this digital age, staying current on the most recent developments in the web development sector is essential. Here, we examine the newest web development techniques that might aid e-commerce businesses in boosting sales and patronage.

FOR E-COMMERCE SITES: ARTIFICIAL INTELLIGENCE AND CHATBOTS

It’s simple to hear the word “AI” and immediately think of the Will Smith movie where initially “helpful” robots quickly went rogue and began enforcing their own laws. Putting aside worries of a dystopian future, early applications of artificial intelligence have progressively infused themselves into our daily activities in recent years.

Chatbots, the most popular type of AI in use today, are already being utilised to interact with users on thousands of successful e-commerce websites.

Chatbots have already made great strides. When they were first developed, they would usually hold a consumer with a query in a queue until a person could take over.

Nowadays, a lot of businesses use bots to respond to common inquiries, handle grievances, or point potential customers in the correct direction, saving customer care personnel.

These chatbots are used by businesses other than e-commerce ones. The introduction of technology is helping several sectors, like the hospitality, healthcare, and food service, become more productive. Social media networks have started promoting the usage of chatbot technology in messaging platforms by corporate users.

Every query that AI learning algorithms process makes them more intelligent. It’s not unlikely that more customers will interact with them in 2023, which will make online buying more fun. As a result, individuals are more inclined to make purchases from technology providers.

VOICE SEARCH TECHNOLOGY

“Siri, name the top e-commerce web development firm.” The answer to that is something we already know – *cough* Quickfire Digital – but we also know that an increasing number of people are turning to voice search technologies to discover answers to any questions that come to mind.

Voice interfaces are already accustomed to asking a question and then hearing a spoken response from digital assistants like Siri and Alexa. For websites to stay competitive, this kind of technology will be necessary.

Voice technology will need to be taken into account during the development process and when developing content since people are looking for a more conversational engagement with the websites they visit.

Similar to how smartphones changed our lives, voice interfaces will probably transform how we use the internet. For instance, the use of on-page SEO has already had an effect on how websites direct visitors. Long-tail search phrases will be far more effective if they already have a ready response that can be read out by voice technology.

SMARTER WEBSITES FOR e-Commerce

Because smartphones are used for online surfing far more often than laptops, tablets, or desktop PCs, flexible site design is essential for the user experience. The Drum reports that 65% of all e-commerce traffic comes from mobile devices.

We may anticipate that by 2023, web design will have explored and experimented with design and functionality more, producing “smarter” sites that break free of conventional layouts, simple templates, and worn-out forms.

Depending on the user’s location, device kind, and other logged-in services, we have already seen the beginnings of this sort of technology in a variety of results.

The internet is still expected to become even more user-friendly; for example, when a consumer passes a physical store, a push notification can be delivered to their phone with an exclusive deal or a link to the business’s website, seamlessly fusing digital and physical marketing.

A significantly more individualised approach to a customer’s UI/UX design will be shown. Web designers will be able to build customised, one-of-a-kind experiences thanks to new technology. Templates that are pre-made will be replaced with custom layouts and content.

EXPERIENCE IN DARK MODE

Most smartphone users now choose to switch to dark mode, which is growing in popularity quickly. Many other tech behemoths have adopted it into their products after Apple and Android.

Users may change the dark mode on/off in some applications using a toggle icon on the device’s screen, in the menu, or in the app’s settings. Dark mode reduces eye strain, especially in dim lighting, by using light-colored text and other objects on a darker backdrop.

The advantages of dark mode are:

eases the pressure on the eyes when using any app in low light.

Even at 100% brightness, the battery may be conserved by about 60%.

Content is easier to read and more widely available.

Minimises blue light exposure.

SINGLE PAGE APPLICATION

The most widely used web development technique right now is single page applications. SPAs feature a single page that loads the complete web page once with dynamic material before being loaded on that same page, in contrast to normal web applications. Possibly some of the most well-known SPAs we use are the social media behemoths Facebook, Twitter, and Instagram.

Fast loading speed, which is essential to lowering bounce rate, is one aspect that makes single-page applications so wonderful. These applications can even function properly when offline and with a sluggish internet connection thanks to cached data that is loaded when a user opens a website.

Online customers anticipate a quick and easy transaction. These SPAs are simple to use and offer a simple user experience, encouraging dialogues and, naturally, income.

Why not schedule a discovery call with us if you want the most recent technology operating for your e-commerce website? We can talk about your needs and how Techosoft Solutions can improve your website, build better Website Maintenance Services, make sure you’re bringing in more business, and provide your visitors an unmatched user experience.